Enterprise software has a bad reputation. It’s clunky, complicated, and usually makes people’s jobs harder instead of easier. Pankaj Prasoon has spent nearly two decades watching companies struggle with this, and he’s pretty sure he knows why. “It’s not the technology that slows companies down. It’s the complexity,” he says. After leading product teams at companies such as Microsoft and advising businesses through their biggest technical headaches, he’s learned that most problems aren’t as complicated as they seem.
Clarity Starts With The Context
Here’s where most teams get stuck. They know something’s broken, but they can’t agree on what. “Before solving anything, you need to understand what’s broken and why,” Prasoon explains. Sounds obvious, right? But large companies are really good at hiding their problems in old systems, disconnected data, and teams that barely talk to each other. Prasoon starts by getting everyone in a room and making them agree on what the actual problem is. He uses data, user journeys, and business impact to cut through all the noise. “Once you cut through the noise, the solution becomes much cleaner,” he notes. Nobody cares about being right. “It’s about what’s right for the organization.”
Simplify The Experience, Not The Capabilities
Most people think simplifying enterprise software means stripping out features. Wrong approach. “Enterprise users don’t want fewer features. They want smarter ones,” Prasoon points out. When he worked at Microsoft, his team added AI to financial workflows. Not to remove controls, but to get rid of the annoying parts that wasted everyone’s time. That’s what real simplicity looks like. Build products that know what users need. Automate the boring stuff. Scale without breaking. “It’s not about less, it’s about better,” he says. Companies that get this right don’t make their software dumber. They make it work the way people actually think.
Systemize Success With Reusable Patterns
Winning once doesn’t mean much if you can’t do it again. “To scale, you need repeatable systems,” he explains. One great launch is nice. Ten great launches using the same playbook? That’s how you actually grow. Prasoon helps teams take their wins and turn them into something others can use. “I help teams turn one-off wins into standardized playbooks, from go-to-market strategies to product delivery frameworks.” Whether he’s working on cloud platforms or ERP systems, the goal stays the same. Build something once, use it everywhere. Common APIs, reusable architectures, teams that actually work together. That’s how growth stays sustainable instead of burning everyone out.
Big companies will always be complicated. That’s just reality. But here’s what Prasoon figured out: “Complexity is inevitable in enterprises, but confusion? That’s optional.” You can’t make enterprise needs simple. But you can stop confusing people with bad systems. The difference matters. Complexity is just part of doing big things. Confusion is what happens when nobody knows how anything works. “With the right mindset and systems, we can transform these tangled challenges into solutions that are simple, intuitive, and scalable,” he says. Most companies accept confusion as part of the package. Prasoon doesn’t. His three-step process cuts through the mess: figure out what’s actually broken, make it work better without dumbing it down, and build systems that last. Technology keeps changing, but those basics don’t.
Connect with Pankaj Prasoon on LinkedIn to explore his approach to simplifying complex enterprise challenges through intelligent, scalable systems.
